Showing up on Google Maps is absolutely essential for attracting new customers. Having your business properly listed and appear in search results can be the difference of making it big and being forgotten.
If you run a storefront, hospital or other brick and mortar business, the importance of Google Maps can be immeasurable for people visiting your business. Google Maps is the forefront of trusted information online and showing up in search results is essential to connecting with new customers.
But since its initial launch in 2005, Google Maps has continued evolving to fit the needs of its user base, transforming from a general map function to a full-fledged GPS and online listings platform.
Despite the fact that there are more than 1 billion monthly active users, many do not understand the full potential that Google Maps offers local businesses in their quest to reach #1 in search rankings.
We’ve pulled together a handy infographic to demonstrate the impact Google Maps has on local business searches and where people are finding the most success with the app.
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