Every year National Nurses Week begins May 6 and ends May 12, Florence Nightingale‘s birthday. It’s an opportunity to celebrate those whose job – really, it’s a calling – means providing compassionate, exceptional care and a better patient experience. If you or a family member have been a patient at a hospital, you know that nurses are at the bedside often, checking in on your condition and comfort – you even get to know them by name. They’re delivering care in many settings: at physician practices, nursing homes, and on the field of battle, for example. In all cases, the common denominator is they go over and beyond because they care. On top of that, nursing is rated as the most honest and ethical profession.
We believe it’s important to recognize the work they do and there are organizations that do this. The DAISY FOUNDATION established the DAISY Awards program as a way of saying “thank you” to nurses everywhere. It now honors nurses in over 3,000 healthcare facilities across the US and in 17 countries. The American Nurses Association provides a toolkit of assets that providers can use to say thank you to nurses.
You can also recognize a nurse who’s provided amazing care: post a positive online review about her or him. If you’re a Binary Fountain client, you can analyze patient comments to identify positive feedback about them and share it at the next nurse staff meeting. It will be a morale booster and appreciated. If you have a family member or spouse who’s a nurse, flowers (and making their favorite dinner) are also a good idea. So get in the spirit and thank a nurse!
About the Author
Kenneth Brooks serves as Binary Fountain’s senior director of marketing. He brings more than 15 years of high-tech marketing experience, including 7 years in healthcare technology, to the company. In his role, he manages brand awareness and demand generation programs.